Made for the man who lives his life in denim®
Cinch begun in 1996 as a brand created for the western male consumer who prefers premium quality western denim and shirts.
Putting "fit and styling first" has earned them a prominent position in the western apparel industry today.
Cinch’s trend-setting designs offer all the right ingredients for you to incorporate the perfect amount of mainstream fashion into your western wardrobe.
By focusing on the perfect balance between fashion and function, Cinch jeans have become the brand of choice for the man who demands more from his denim.
As if that’s not enough, professional rodeo and bull riding athletes such as Justin McBride, Luke Branquinho, and Ross Coleman prefer Cinch jeans when competing for their excellent fit, style, and durability.